About Us - Resumé

James P. Whittemore, Jr.
The Whittemore Group, Inc.
1750 SW Skyline Blvd, Suite 200
Portland, OR 97221

Tel: 503-292-4000
Fax: 503-296-0055
email us

EXPERTISE

Create and develop interactive sales and marketing programs for digital and print platforms in the golf industry. Develop marketing and advertising programs for companies seeking to reach the golf demographic to increase brand loyalty and consumer awareness. Combine the creative elements of a media/sponsorship/advertising package with the marketing goals of an advertiser.

PROFESSIONAL HISTORY

The Whittemore Group, Inc. Founded: January 1999

President/Owner

A company providing management, sales, marketing, and media related services to the golf industry. Marketing development i.e., benefits, pricing, cross promotion sales and implementation; creating broadcast sponsorship opportunities; packaging sports properties and products for broadcast; media development, planning and implementation for print and broadcast. Emphasis on golf industry related products and services.

Network sponsorship sales on ABC, ESPN, CBS and The Golf Channel including:

Shell’s Wonderful of Golf, Michael Douglas & Friends, Hyundai Team Matches and Wendy’s 3 Tour Challenge, People vs. The Pros, The Ten Greatest In Golf, Franklin Templeton Shark Shootout, Chevron World Challenge

Print sales programs in all major golf publications.

BROADCAST

Executive Producer of the two-hour ESPN documentary; “The Game That Defined a Century,” a retrospective of the last century of golf in America. Aired on ESPN May and June 2000. Developed concept, budget and production; assisted in writing, producing and directing and research; negotiated broadcast package; developed and sold all broadcast inventory; managed all Internet, national and international VHS distribution and after-market sales. Submitted to National Academy of Television Arts and Sciences for Emmy Award consideration in the “Outstanding Sports Documentary” category, 2000.

PRODUCT SALES

Fuzzy Zoeller Productions, Inc.
Vice President, Worldwide Sales 2002-2006

Responsible for all sales, marketing, advertising and promotion of two new products invented by PGA Tour professional, Fuzzy Zoeller: THE PUTTING PEG™ and THE PUTTING POD™. The products were launched in the retail market in August, 2002. Created national sales team of 22 people responsible for green grass and off-grass sales. Established national distribution network with seven distributors responsible for “big box” retail sales. Established international distribution network in Japan, South Korea and the UK/Europe. Developed and produced national Direct Response television advertising campaign.

DIGITAL AND PRINT SALES

Golf Media Network
COO, Director of Sales
March 2014 – Present

Golf Media Network

Golf Media Network is a multi-platform digital portfolio of websites, publications and custom publishing products serving more than 2 million core golfers.

Global Golf Post
National Sales Director
August 2009 – March 2014

global golf post

Global Golf Post is the first weekly, interactive digital golf magazine in the world. Manage the marketing, sale, development, coordination, of all endemic and non-endemic digital advertising sales. Provide weekly metrics to advertisers showing position, dwell time and click thrus.

Golf Sales Director November 2010 – November 2012
Fortune Custom Publishing Time, Inc.

custom content

In partnership with the PGA of America, managed endemic and non-endemic sales for Custom Content sections built around golf’s four major championships.

North America Media Group June 2007 – June 2009
PGA TOUR Partners Club Magazine
Western Sales Manager

PGA Tour

PGA TOUR Partners Club magazine was a bi-monthly publication of North America Media Group. Responsible for all endemic and non-endemic advertising sales in the US western region. NAMG ceased publication in June, 2009.

EVENT MANAGEMENT

Peter Jacobsen Productions, Inc. December 1988 – December 1998
Director, Sales & Marketing
Vice President, Sales & Marketing
Vice President, Business Development

Assisted in the formation of Peter Jacobsen Productions, Inc. (PJP) in 1989. Member of four person management committee. PJP was formed as the tournament management group for The Fred Meyer Challenge. As director and then vice president, sales and marketing, managed sales force; developed and sold all sponsorships; doubled staff in five years and grew corporate sales from $2.8 million to $7.2 million over ten year period. As vice president, business development, spearheaded the acquisition of additional properties; sold sponsorships for more than 70 events over ten year period including The Fred Meyer Challenge, NHL exhibition games, CFL exhibition football, NIKE World Masters Games, Franklin Templeton Shark Shootout.

While at PJP, served as:

Tournament Director: The Skins Game - Bighorn Golf Club 1992-1994
Tournament Director: Franklin Templeton Shark Shootout 1997-1998
Sherwood Country Club
Tournament Director: Chairman’s Cup 1998-2004 (Portland Chamber of Commerce)

Tournament Golf Foundation, Inc. 1980-1989

TGFI (formerly Tournament Golf, Inc.) is a group of volunteer professional businessmen in Portland, Oregon responsible for the sales, marketing and management of the oldest stop on the LPGA Tour. Now known as the Safeway Classic.

Sponsorship Chairman 1985
Tournament Director 1986, 1987

Professional and Personal References:

Alex Dobson, Wieden+Kennedy
Phone: 503-937-7486
e-mail: Alex.dobson@wk.com

Mike Galeski, Tournament Director, Encompass Championship
Phone: 760-803-5631
e-mail: michael.galeski@gmail.com

Newell Thompson, Vice President, Time Inc.
Phone: 212-522-2306
e-mail: Newell_Thompson@timeinc.com

Peter Jacobsen, Chairman, Peter Jacobsen Productions, Inc.
Phone 503-526-9331

Terry Hanson, President, Hanson Enterprises
Phone 704-366-1240
e-mail Hansonenterprise@aol.com

Peter Kessler
Phone (H) 407-898-2814
e-mail PeterKessler@me.com

Dave Lobeck Former President & COO Fuzzy Zoeller Productions
Phone: 502-548-4979
e-mail davelobeck@gmail.com

Personal

Holy Cross College 1974 BS Political Science

Married: Wife, Laurie Real Estate Principal Broker Windermere/Cronin & Caplan

Children: James “Blake”, 30
Mary Elizabeth “Libby”, 28

Affiliations:

Former Board Member:

St. Mary’s Academy (2 terms)
Easter Seals Society of Oregon
Albertina Kerr Center for Children

Memberships:

Waverley Country Club, Portland, OR
Astoria Golf & Country Club, Astoria, OR
Multnomah Athletic Club, Portland, OR

 

Download Resumé as Word document

The Whittemore Group, Inc.
503-292-4000 • Email Us
Media Sales | Product Marketing | Media Development | Event Marketing | About Us | Contact Us | Home